Tendrils

CUSTOMER LIFECYCLE

Turn every customer interaction into the next opportunity.

Design intelligent email and lifecycle journeys that respond to what customers do, what they need, and where they are in their relationship with your brand.

Turn every customer interaction into the next opportunity.
Growth Platform

Tendrils / Track Record

Engineered for commerce that moves.

01

30+

Lifecycle Journeys

Metric
02

24/7

Automated Engagement

Metric
03

1:1

Customer Experiences

Metric

Commerce / Engineering / Growth

Metrics reflecting the infrastructure and systems built for scale.

Every stage has a reason to communicate.

Module 00101

Welcome & Onboarding

Turn new subscribers and first-time customers into engaged members of your brand with thoughtful onboarding sequences.

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Module 00202

Abandoned Cart & Browse

Bring high-intent customers back with timely reminders and relevant product messaging.

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Module 00303

Post-Purchase

Extend the relationship beyond checkout with product education, feedback, cross-sell, and replenishment journeys.

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Module 00404

Win-Back & Retention

Identify customers drifting away and create targeted experiences that give them a reason to return.

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FROM BROADCAST TO BEHAVIOR

Stop sending campaigns. Start building conversations.

The strongest lifecycle programs don't treat every customer the same. We connect customer behavior and business data to create journeys that evolve with the customer—from their first interaction through purchase, retention, and reactivation.

Design the Journey
Stop sending campaigns. Start building conversations.

More than email campaigns.

We create connected customer journeys that adapt to behavior instead of relying on one-size-fits-all messaging.

Behavioral Segmentation
01

Behavioral Segmentation

Group customers using purchase history, engagement, browsing behavior, lifecycle stage, and meaningful customer signals.

Capability Module
Automated Journeys
02

Automated Journeys

Build triggered experiences for onboarding, abandoned carts, post-purchase engagement, reactivation, and retention.

Capability Module
Personalization
03

Personalization

Deliver relevant content, products, offers, and messaging based on what each customer actually cares about.

Capability Module
Newsletter Management
04

Newsletter Management

Create consistent newsletters that keep your audience informed, engaged, and connected with your brand.

Capability Module

CONNECTED MARKETING DATA

Your CRM knows the customer. Your marketing should too.

We connect lifecycle marketing with the systems that already contain valuable customer signals—CRM, commerce platforms, analytics, loyalty systems, and customer data platforms—so campaigns can respond to real behavior instead of assumptions.

Connect Your Stack
Your CRM knows the customer. Your marketing should too.

Everything you need to know about smarter email marketing.

Ready for the next stage?

Let's build your next trajectory.

Tell us where your commerce operation is today and where you want it to go.

Book a Consultation